Windows of opportunity

Are you going to watch them or be a part of them? When the computer first came out those that got into the industry did so well for themselves. There was a need, some were able to identify that and position themselves. It is the same thing right now with Social Media.

The way business and communication is done is suddenly so different, the way people communicate has gone in a whole new direction. We saw it happen with our children with MySpace, and now adults have climbed aboard. FaceBook allows you to stay in contact with your friends on a constant basis, Twitter helps you to gain new friends that have common interests, and business people connect with LinkedIn. So how are you adjusting to this?

From a business standpoint, especially in terms of sales people it is the way business is going to be done in the future. The next generation will be able to be in constant contact with people daily in a way which is not intrusive. They have a choice as to whether to read it or not. You are not sending a direct email to them which they feel is a hassle to have to look at and delete. Instead they can make a choice to read something and it is now being presented in a way which no longer feels like a direct communication which they feel the need to respond to.

So the question is how will you use this new wonderful way to communicate? Will you stand on the sidelines and watch and join in when it becomes a must in the business world, which will be 2011, or take advantage of a window of opportunity?

2010 is the transition year, if you are able to educate yourself in how to use these mediums, you will be able to prosper before everyone else is doing it. You will be able to increase your sales and base before others are forced to have to join by superiors. The question is which to use (I have them above) and how?

First and foremost is mindset, whatever your purpose will be you need to have the mindset of it will work. If you fall back into normal human behavior which would be "this doesn't work, I don't have the time, it is just a fad etc." then you will miss out on one of the greatest ways ever to get ahead in your chosen field.

As a past highly successful sales person, I see how you can now communicate with people in a way that makes a quarterly mailing a thing of the past. It will be silly to do a mailing in 2011, why would you? To get one small message out in such a time intensive and expensive way would be a waste of time and money. You instead should be (or will be) communicating with these people on a daily basis.

So I say, this is one of the biggest opportunities that has come along in quite awile, the impact is huge. I have been speaking all over on the ways in which you need to use it, and why it is so important to get involved right away, those that do will see their lives change in a wonderful way! Are you one of those people that will be able to identify this and take advantage? A shift in your mindset and seeing all it can do is what you need. Are you a follower, or a leader? Many new leaders are coming to the surface today, be one!